Brand Glow-up.

Your brand, evolved.

Your business has grown up. Your brand should too. Maybe you’ve outgrown your logo. Maybe your messaging doesn’t quite match your audience anymore. Or maybe things just feel… off. That’s where Brand Glow-Up comes in.

This isn’t a total overhaul. It’s a smart refresh. We take what’s already working, polish what’s not, and bring your brand into alignment with who you are today. You get a clearer voice, a sharper look, and a brand that feels more like you—with a little more glow.

It’s a rebrand without the identity crisis. We keep the heart of what you’ve built and evolve it into something stronger, more current, and ready for wherever you’re headed next.

MVMTLAB branded bottle featuring a sleek, modern design by Twyst Creative, a Vancouver-based branding studio specializing in brand identity and creative branding.
Bold and modern brand identity design for Grit + Co, created by Twyst Creative, a Vancouver-based branding studio specializing in creative branding and web design.
"Minimalist and modern wordmark logo design for Miracles, created by Twyst Creative, a Vancouver-based branding studio.

Why Brand Glow-Up?

• Your business has grown, but your brand hasn’t kept up
• Your audience has shifted or expanded, and your current brand no longer fits
• You’ve outgrown your original visual identity, messaging, or tone
• You want to reposition or refine your brand without losing your core values
• You’re launching something new and want a cohesive brand story

What you get?

Our Brand Glow-Up process is thoughtful, strategic, and creative. We take the time to understand your brand’s foundation—then help you build on it with purpose and clarity.

Deliverables may include:
• Brand audit to assess what’s working and what needs refinement
• Updated brand positioning and messaging
• Refined brand identity and logo design
• Visual direction and updated brand assets
• Tone and voice alignment for evolving audiences
• A rollout plan to transition your refreshed brand smoothly

How it works

Every rebrand starts with listening. We take the time to understand the heart of your business—what’s changed, what’s stayed the same, and where you want to go.

• Discovery session to explore your current brand and future goals
• Strategic review of your brand landscape and audience
• Collaborative workshops to define what needs to shift and what should stay
• Visual and verbal identity updates rooted in what makes your brand unique
• A refreshed brand system and toolkit you can roll out with confidence

Why teams choose Brand Glow-up

• We honor what you’ve built while helping you grow into your next chapter
• Strategic, not trendy—your brand will feel aligned, not artificial
• We guide the process from insight to execution
• Built to support both internal clarity and external impact
• A flexible, collaborative approach with thoughtful creative leadership

Ready to refresh your brand without losing your edge?

Get started!